Norse Atlantic Airways is gearing up for its upcoming peak season and will be doubling its capacity in the coming months.
The rapid increase of operations with a significant focus on London comes as the company aims to reel in as much revenue as possible.
The decision also already follows significant announcements in recent months as it also shifts its winter focus to flying to warm weather destinations, stretching as far as Thailand.
For the immediate future, though, the airline belies that London has fantastic opportunities to create demand and stimulate the market.
The airline will fly from 12 destinations this busy summer season, with five European cities all getting a connection to the United States.
Norse Atlantic has won over the hearts of many through its low-cost, no-frills model. It is additionally offering a memorable onboard experience with value for money.
Norse says that the summer season will be a big one for the company, following already experiencing strong sales in the first quarter. As a result, it will gear up its in-service Boeing 787s and ensure that the entire fleet is operational and ready for any routes that need servicing or up-gauging. The company notes this will be a first.
Norse Atlantic Airways also announced that customers can now book London and Olso flights to Miami, with commencement occurring on the 18th of September as the company continues to find ways to land on both feet in a competitive transatlantic market.